Alan Furby | Portfolio

Fuse

Select work with Nissan, McDonalds & Gatorade

Manchester City FC VIP box wrap graphic for Nissan, at the Etihad Stadium

Fuse is a global agency connecting brands to culture through sport, music, film, gaming, and esports.

Here are a few of my favourite projects I worked on during my time at Fuse. Each of these required extensive collaboration and were the most rewarding to see brought to life.

Platforms

Social

Video

My role

Junior Designer

Team

James Leighfield

(Senior Designer)

Skills

Editing

Art direction

Stakeholder management

Composition

Motion

Timeline

2019-2020

McDonalds

We created campaign graphics for festival season to celebrate free McNuggets through an experiential activation #McNuggetsTour.

Provided with the campaign creative, I created several wrap graphics for the activation alongside our Senior Designer.

Nissan

I led the design of a VIP box wrap graphic for Nissan at Manchester City’s Etihad Stadium. The final design prominently featured Pep Guardiola alongside a Nissan model car, creating a striking and impactful presence in the stadium.

The graphic wrap in action

Gatorade

To promote the partnership of Gatorade with Manchester City FC, I was briefed to assemble their provided creative and follow each of their brand guidelines to create engaging motion graphics for all social channels.

Next project

Helix

Making it easier to donate clothes to the people who need them most. User flows, brand identity and UI kit for sustainable fashion app on iOS

Product Design

UI/UX

Brand Identity

View case study

Threads

Instagram

Medium

Dribbble